Entrepreneurship in Catering Business

Entrepreneurship in Catering Business” – How to Plan your Profit

A Lesson for Hospitality Aspirants


One of the promising avenue for the Hospitality Graduate in present scenario is in the catering business. A Hospitality Graduate should not only focus to getting job in the Hotel and other areas of Hospitality Sector but should look into this direction as one of the career option. Which will make him a successful entrepreneur, if effective planning is followed. Dream can become success this potential market.
Concept Development
It needs one’s strategic vision with analytic & research oriented mind starting from selection of market and product to designing of menu and its pricing to achieve breakeven timely under the circumstances. Information collected at the initial level ( Market Research ) will guide one to finalize plan for the future actions. Some of the following strategies can be applied: Managing cost along with the profit target will be important consideration and that can be assessed at this stage.
Not focusing only to premier market but to cater for the economic class, considering the volume of the business can also give better return.
Focusing on quality for increasing business volume by way of
“ Moment of Truth”.
Continuous evaluation of the business performance & flexibility in approach as per the feed back will make you a manager having strategic approach. Which in turn will guarantee definite return as per your analysis & forecast.

Hospitality Education should emphasize on this aspect in true and practical sense than theoretical. Training the managerial skills and building successful entrepreneurs should go hand in hand.

Firm commitment and believe in our self and in our efforts are equally important to achieve success. It is really a challenge to be motivated. To run a running business having definite volume is not a challenging assignment but decision to start a business from scratch and achieving success as desired is definitely a marvelous thing.

To achieve success one should go for taking calculated risk. Taking risk towards a desired goal, with application of mind is known as “strategist”.

Do your business the way you want it to run ! – Plan your Profit

Evaluate Past Performances
Estimate your target.
Forecast sales
Plan strategies to achieve your target
Plan for sale: Advertise/PR/Publicity( through friends, peers etc)
Generate customer
Continuous Evaluation of performance in all area
Adopting changes as per the situation ( timely/flexible)
Maintain quality

“Success through the Management Concepts” will lead towards definite goal. Success at small scale will enthuse one with great motivation & determination to create similar venture , diversification, franchise arrangement and growth of the organization in many fold.
Even if it is small achievement but as per expected/ forecasted results, will prove the success of the concept. I consider it as a big achievement in the direction of successful entrepreneurship and management. As this proves the theory of planned success in Catering Business & also this will authenticate our strategic planning & approach towards managing our business. This small step of achievement will become big leap in your future endeavors.
Once you have tasted the success. Keep it alive & don’t let it die easily.

Formulate your own path towards the goal which you have set. Success will follow.

“ No one can stop you..”